Having traveled to all seven continents, Mike and Anne Howard had to reach the southernmost point of their home country…The Florida Keys! Excited to share their voyage across the Overseas Highway and spread the word on the beauty and resilience of The Keys post Hurricane Irma, they created a robust social media campaign to promote the region and its vendors. With a week’s worth of posts across Instagram, Pinterest, Facebook, Twitter, YouTube, and HoneyTrek.com they started a conversation with their 150,000+ followers and will continue spreading their newfound love for the Florida Keys for years to come. See some of the content and audience engagement below.

Florida Keys Social Media

South Florida Blog

Floriday Road Trip

Florida Keys Video